Special thanks to the City of El Centro and the Mexican Consulate out of Calexico for hosting the event at the Imperial Valley Mall

Take a look back at Saturday’s Back-to-School Fashion Show at the Imperial Valley Mall, hosted by Dillard’s. The event featured new season looks and essentials for all ages. Thank you to everyone who joined us and helped kick off the school year in style. Catch the highlights in our recap video and get inspired for your best year yet!

We’re excited to welcome Pro Image Sports to the Imperial Valley Mall! Now open and ready for business—stop by and check them out across from Rack Room Shoes.

Accessorize with your fave characters! Sonic, Pokémon, and Pooh – only at BoxLunch!

We hope your day is filled with love and happiness!

The Valentine’s Day countdown is on! If you still need a gift (or just wanna treat yourself ), Bath & Body Works has the best body care, fragrances & accessories. But hurry—these must-haves are going fast!

The biggest game of the season is almost here! Show your team spirit with the latest hats from Lids.

Step into 2025 with the freshest styles from UGG, Converse, Reebok, Carhartt, and many more at Journeys.

From Super Mario and Star Wars hair accessories to the cutest Winnie the Pooh headband and the fan fav “I’m Just a Girl” license plate, the options are endless.

Whether you’re a Hello Kitty fan, a Peanuts lover, or a Care Bears enthusiast, there’s something for everyone.